As part of our ongoing CENTURY 21 Redwood Realty Presents… webinar series, we’ve had the fortune to get a closer look at many popular companies within the real estate industry, along with in-depth discussions about how each company’s product can grow an individual agent’s real estate business. In March, we were fortunate to host Stephen […]
Fact: The most important thing a real estate agent has in their business is their database. Nothing else matters. Each name is like holding onto a piece of gold. Because that name isn’t just a name – it’s a person. A person with hopes, desires, aspirations and? Family and friends. To call someone a “lead” isn’t correct […]
One of the oldest forms of marketing via technology is email marketing. With the proliferation of email and an influx of marketers entering the email marketing arena, however, email marketing has lost some of its usefulness. According to a 2013 Constant Contact study, the average open rate of a real estate-related email is 17.49%. (Source) […]