Test and Measure Your Online Efforts


Congratulations!  You’ve decided to incorporate some online marketing in your real estate business plan.  The first step is always admitting that you need to do something – and, according to NAR statistics, online is the place where the buyers and sellers are.  (Source)  Once you’ve made that decision, the next step is to decide where you’re […]

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Technology in Real Estate

You may have heard it whispered online in forums or shouted in real estate sales meetings: “The Big 3.”  What could people be referring to?  In the real estate world, it can only mean Trulia, Zillow and Realtor.com.  These 3 companies have become sites that real estate agents and real estate brokerages have had to […]